Google Analytics, potentially the most potent free tool available, is often underutilized. If you have set up your Google Analytics account but haven't integrated goals, events, and ecommerce data, you're likely overlooking vital insights into how visitors on your website convert into leads and customers. Moreover, overlooking crucial settings such as cross-domain tracking, or mistakenly implementing double tracking on your website, can lead to inaccurate and misleading data.

What's Included:

• Install GA4 and Google Tag Manager (GTM)
• Enable Google Signals for personalized ads in GA4
• Block internal traffic for more accurate reporting
• Set up conversion tracking
• Set up the Google Ads Remarketing Tag
• Create a remarketing audience for Google Ads in GA4
• Implement eCommerce tracking using the data layer
• Set up tracking for Page Views, Scrolls, Outbound Clicks, Site Search, Video Engagement, and File Downloads
• Establish form tracking
• Set up Contact Form 7 tracking
• Implement button click tracking